In 2020 Greater Muskegon Economic Development partnered with Lakeshore Advantage and other organizations to interview over 120 lakeshore-area executives in Allegan, Muskegon and Ottawa counties to understand their companies’ growth opportunities and obstacles. We interviewed before and after the COVID-19 crisis to gain real comparisons on how the global pandemic shifted mindsets, growth plans and the bottom line for companies in our region.


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