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Choice One Bank’s journey in Michigan began over a century ago with the establishment of Sparta State Bank in 1898. Over the years, the bank has evolved through mergers and acquisitions, including significant milestones such as acquiring Valley Ridge Bank in 2006 and Community Shores Bank in 2020. 

Today, Choice One Bank proudly operates 31 branches across the state, symbolizing its enduring commitment to serving local communities with dedication and integrity.

Dedication to Service

A typical day at Choice One Bank is centered around meeting the diverse capital needs of clients. From providing financing for new facilities and equipment to offering lines of credit for working capital, the bank works closely with both current and potential clients to support their financial goals. Additionally, Choice One Bank prioritizes building strong client relationships by offering assistance in managing and safeguarding their cash. With specialized services in place to detect and prevent fraudulent activities, clients can trust in the bank’s commitment to their security and well-being. However, amidst these professional responsibilities, the true highlight of the day lies in connecting with business owners, understanding their teams, and witnessing firsthand how they operate and thrive.

Why Muskegon?

For Brent McCarthy, SVP, Muskegon Market Executive at Choice One Bank, Muskegon represents more than just a location—it’s home. Born and raised in Muskegon County, McCarthy’s ties to the community run deep. Despite tempting job opportunities elsewhere, the allure of staying close to family and friends has kept him firmly rooted in Muskegon. Moreover, witnessing the revitalization of Muskegon and the vibrant community it has blossomed into reaffirms McCarthy’s decision to stay. Muskegon’s diverse culture and strong community support make it a place McCarthy is proud to call home.

In essence, Choice One Bank’s legacy in Michigan is not just about financial transactions; it’s about nurturing communities, fostering relationships, and contributing to the collective growth and prosperity of the places they serve.

Growth and What’s Next

As Choice One Bank looks toward the future, their dedication to Muskegon remains steadfast. Striving to become the Best Bank in Michigan, Choice One Bank works tirelessly each day to exceed expectations. McCarthy emphasizes the invaluable support received from the Muskegon community, expressing gratitude for the opportunity to contribute to its growth and prosperity. “I constantly tell my kids that there are people who watch things happen and people who make things happen – be the person who makes things happen,” McCarthy says. 

Choice One Bank extends an invitation to everyone to join them in shaping the trajectory of Muskegon and beyond. Together, they believe in the power of collaboration to achieve greatness, leaving behind a legacy characterized by strength, resilience, and shared prosperity for generations to come.